SALUTE MANHOOD

MOVEMBER BRANDING CHALLENGE: STRENGTHENING THE MO BRO-HOOD
WITH TWO FINGIES AND A MO

Movember/ prostate cancer awareness

Salute Manhood is a campaign that aims to enhance the brotherhood of Mo Bros. It encourages Mo Bros to adopt the "two fingie salute" which both helps Bros to pay homage to fellow Mo Bros and to help elminate the male stigma surrounding preventative health care.